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The Personal Finance Employee Education Foundation Recognizes the Transtheoretical Model of Behavior Change as the Gold Standard for Financial Program Providers to Utilize in their Communications, December 2, 2008. ProChange Behavior Systems and PFEEF.

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In a special publication of the Personal Finance Employee Education Foundation (PFEEF), the article “Strategies for Motivating Employees to Develop Positive Financial Behaviors: An application of the Transtheoretical Model of Behavior Change” (Xiao, J.J., Prawitz, A.D., Prochaska, J.M., O’Neill, B., Kim, J., & Garman, T., 2008; pages 1-8) was published.

“There are numerous people in the personal financial management field who already utilize the Transtheoretical Model of Change” stated Dr.Tom Garman, President of the Personal Finance Employee Education Foundation. “If employers are serious about helping employees change their personal financial behaviors for the better—such as contributing the maximum to their 401(k) retirement plan—now is the time to use Transtheoretical Model principles to help.”

Pro-Change Behavior Systems Inc. has worked with Dr. Jing Xiao, of the University of Rhode Island, lead author of the PFEEF article, for over five years on several of his projects. Dr. Janice Prochaska, PhD, president and CEO of Pro-Change Behavior Systems Inc., is one of the key coauthors of the article.

A copy of the article is attached.

About the Personal Finance Employee Education Foundation (PFEEF)

The Personal Finance Employee Education Foundation, Inc. (PFEEF) was established in 2006. The PFEEF is a private foundation established for the scientific purposes of serving the public interest for non-commercial purposes by educating employers on the bottom-line benefits of workplace financial education that improves financial literacy and personal financial behaviors. For more information about PFEEF, please visit www.personalfinancefoundation.org

About Pro-Change Behavior Systems Inc.

Pro-Change Behavior Systems, Inc. is the leading research and development company for computer and coaching based programs to change health risk behaviors. Based on the Transtheoretical Model developed by founder Dr. James O. Prochaska, Pro-Change programs are for entire populations and are uniquely tailored to each individual. These types of programs have produced unprecedented impacts on multiple behaviors to enhance health and reduce health care costs. For more information about Pro-Change, please visit www.prochange.com.

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